Since I am publishing a lot, I am aware that many times when people comment on my posts, they seem not to have read it. They react on the title, or on some idea more or less closely linked to the post topic.
This is even confirmed when sharing links- according to studies, ‘6 in 10 of you will share this link without reading it, a new, depressing study says‘. Moreover, the study shows that viral effects can be created without anyone having read the original post! So much on the attractiveness of the picture or the video enclosed with the text to help through the click rate…
It is difficult in the Collaborative Age to read everything that is thrown to us. But we can maybe check first that what we are sharing makes sense. Another basic behavior rule that will slowly emerge and be taught to future generations maybe?
