How Your Business Needs to Become Your Mission

Robin Sharma writes “until your business becomes your mission, your business will never become a movement“.

This statement is interesting and inspiring because it puts back on the table the question of why we are entrepreneurs. Why are we giving so much of our time and attention to our entrepreneurial endeavor?

We are doing it because we have an internal impetus to give out our energy to something we believe in, a mission we believe will improve something in the world around us. And because we are doing this sacrifice, it has to be for something we believe in.

If the mission is really useful for people out there, then yes, maybe it will also become a movement. But first, let’s work to realise our mission.

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