In this post ‘Freelancing is a brave act‘, Seth Godin reminds us that the key as a freelancer is not necessarily to work more, but to get better clients. And I find this does apply to any service activity, at least for small companies.
“Better clients demand more, pay more and talk about your work. Better clients make it easier for you to level up, and better clients challenge you to dig deeper and do what you’re capable of.” In short, it may not be more comfortable working for better clients, but it is definitely more challenging and at the end more rewarding.
Working for better clients creates the seed for becoming masters of our work.
As a freelancer, or as a consultant, “You don’t do better by working more hours. You can’t work more hours. You do better by finding better clients.”
How good are our clients? What about dropping the worse ones and look for better ones?
